Going Organic: The Untapped Mission Field
Every day, millions of people around the world are going to Pastor Google to find answers to spiritual questions. People are looking for answers, and they’re much more comfortable asking questions of Google than asking…
What your brand should learn from Religion: Lessons 4-5
Last week we looked at the first 3 incredible lessons employed by religious brands to ensure life-long brand loyalty that can transform a skeptic into an evangelist in a few weeks. In fact, it can…
What your brand should learn from Religion: Lessons 1–3
You will be making a mistake to dismiss religious movements as irrelevant in the world of marketing. After all, no agency can match the ROI and life-long brand loyalty of a typical Christian Church.